Canadian Hip-Hop's Next Big Thing


In an age where many hip-hop artists rely on a familiar flow, it’s both rare and refreshing to hear a member from that genre attack the beat with an original sound. Enter Raz Fresco.  Representing Toronto, he plans on taking the rap game by storm. “Swervin in Bape.” (as featured here) is just sneak peak of what we can expect from his sophomore Time Waits For No Man album, slated for a fall 2016 release. 

Check it out!!

[Official Press Release] 



After teaming up with hip hop icon Nas’ signee Bishop Nehru on "Equinox" and rap donRaekwon on "Influenza", rising Toronto-based rap sensation Raz Fresco breaks new ground with another imaginative video from his debut album Pablo Frescobar (Black Light Music).

Described as one of the most stimulating single’s from the critically-acclaimed Pablo Frescobar – named among the best Canadian Albums of 2015 via Complex (the only other urban music picks came from Drake, The Weekend and John River) – Raz teams up with grime phenom Tre Mission, one of the first North American artists to be linked with the predominantly United Kingdom-based rap genre, for the world-wide premiere of “Swervin in Bape” which debuted on The FADER today. Watch the video here (and please share it on your networks and socials):

Directed by Abstrakte for music video production company Mad Ruk (Future’s “Low Life” featuring The WeekndAlessia Cara’s “Here”), the video shows Raz riding around Toronto city streets with trick bikes, accompanied by golden apes, A Bathing Ape Japanese clothing brand gear, while a plethora of sharp multi angle camera shots flaunt an assortment of stimulating hip hop artifacts that pay homage to one of rap’s golden era’s. This video arrives as Raz preps his sophomore Time Waits For No Man album slated for a fall 2016 release.




Rhandy AdolpheComment